THE ORDINARY

Launched in 2016 by Deciem Group, The Ordinary is the bestselling beauty brand on ASOS, a British fashion online retailer. The Ordinary Caffeine Solution 5% + EGCG is formulated with 5% caffeine and high-purity Epigallocatechin Gallatyl Glucoside. Studies have shown that topical use of caffeine and EGCG helps reduce eye puffiness and dark circles, and slow down the formation of under-eye bags, but it cannot effectively reduce permanent under-eye bags caused by fatty deposits. Enriched with hyaluronic acid, one of the best natural hydrating ingredients for the skin, this product helps lock in moisture and effectively hydrates the skin. Besides, it absorbs easily to promote skin renewal while stopping skin aging. Free of alcohol, nuts, oils and parabens, this eye serum is friendly to those who are allergic to nuts. In addition, the pH value of this serum is between 4.5-5.0, which is very close to the skin’s. It is worth mentioning that since EGCG is very susceptible to light, this product comes with a UV-resistant packaging at an affordable price. One customer wrote, “I bought it a long time ago and continue to use it on a daily basis. It is, without a doubt, one of the best skincare items I have ever purchased.”